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BRIEF
Increase brand awareness.

SOLUTION
Mimbly offers products that make it easier for consumers to use water more sustainably, without changing their habits. To increase brand awareness, we have decided to launch a campaign that depicts various scenarios where people adopt worse habits than necessary in an attempt to save water.
SHORT - 10 SEC
EPISODE 1
EPISODE 2
OOH
TEAM
Art Directors: Emil Sörensen, Mortimer Hedman & Matilda Holmquist
Copywriters: Lucas Klarén